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Zillow links with World of Warcraft to showcase in-game homes

Zillow's 2026 brand platform introduces a non-transactional digital experience featuring 3D tours and unlockable items to engage World of Warcraft players.

Summary by RetailWit
Zillow for Warcraft includes a custom microsite featuring a number of player-favorite housing creations and will be supported by a co-branded campaign.

5 Articles

mediapost.commediapost.com
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MediaDailyNews: Zillow Debuts 'World Of Warcraft' Virtual Homes Microsite

Zillow Debuts 'World Of Warcraft' Virtual Homes Microsite - 02/19/2026

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marketingdive.commarketingdive.com
Reposted by
RetailWitRetailWit
Center

Zillow links with World of Warcraft to showcase in-game homes

Zillow for Warcraft includes a custom microsite featuring a number of player-favorite housing creations and will be supported by a co-branded campaign.

Read Full Article
arcamax.comarcamax.com
Lean Right

World of Warcraft to partner with Zillow to display in-game homes

Scrolling through Zillow window shopping homes you can’t afford is a mixed bag. It’s nice to dream, but it can be a tough reminder of your pocketbook. Or, you could just scroll Zillow on World of Warcraft. The more than 20-year-old ...

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pcgames.depcgames.de

Wow: Azeroth Interiors - Blizzard Launches Big Housing Competition

Housing fans pay attention: Blizzard starts with Azeroth Interiors the first big WoW show around the setup. Eight Creator duos compete to create the most beautiful home of Azeroth.

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pcgames.de broke the news in on Wednesday, February 18, 2026.
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