☀️ Indie Horror Summer On 🔥With 'Backrooms,' 'Obsession' - The Ankler
The low-budget horror films drew young crowds and sold-out shows, while A24 and Focus Features posted record openings from YouTube creators.
- On Sunday, A24's 'Backrooms', directed by YouTube creator Kane Parsons, earned an astonishing $81.5 million in its first three days across 3,442 locations in the U.S. and Canada.
- Both 'Backrooms' and the R-rated 'Obsession' were produced by Blumhouse-Atomic Monster, with the latter earning $104.7 million domestically and directorial debutant Curry Barker, 26, proving viral creators draw significant crowds.
- Exit polls show 86% of 'Backrooms' audience was under 35, driving sellouts at many locations. Cinépolis USA CEO Luis Olloqui said, "When we have the right content, people from all ages are willing to go to the theater."
- Abhijay Prakash, president of Blumhouse-Atomic Monster, noted Hollywood is actively scouting viral talent on YouTube, anticipating this success will likely inspire widespread industry copycats.
- Blumhouse-Atomic Monster has generated over $10 billion in box office to date, positioning this weekend as a potential turning point for theatrical relevance amid shifting studio development strategies.
18 Articles
18 Articles
Weekend box office boom: ‘Backrooms’ and ‘Obsession’ draw Gen Z to theaters
Young audiences turned out in droves to movie theaters around the country this weekend. It wasn’t for the big budget “Star Wars” movie, “The Mandalorian and Grogu, ” which fell sharply in its second weekend, however, but for a small budget horror from a 20-year-old first-time filmmaker that began on the internet.
==Career=="Obsession" (Obsession) is a 26-year-old utube-blogger and director, Carrie Barker. This is a unique event for the world of the film: the film cost less than a million dollars, but in the first weeks of the film, it has collected more than 100 (this is assuming that the rental has not yet started in all countries). It is probably that Barker grabbed a chain and then described one of the most troublesome young audiences — fear of intima…
The box office is conquered by tapes of filmmakers formed on the platforms
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