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A Startup Offered Job Interviews to Anyone Willing to Get Its Logo Tattooed. 7 People Took the Deal

Jordan Zietz said LemonLime would cover tattoo removal costs after the stunt drew backlash and he posted multiple apologies.

  • On Saturday, July 25, San Francisco-based AI startup LemonLime hosted a party where founder Jordan Zietz offered job interviews to attendees who received company-themed tattoos, with seven people leaving with permanent ink.
  • Zietz, a 2024 Stanford University graduate, billed the event as a way to find "crazy" talent for his five-employee firm, but the stunt triggered comparisons to "dystopian" branding of applicants online.
  • Startup founder Dimple Amitha Garuadapuri, featured in the original post, stated the artist claimed attendees "had to get one of the approved designs," contradicting Zietz's defense that participants chose freely.
  • Following the backlash, Zietz issued apologies on Wednesday and Thursday, admitting the stunt was "reckless" and offering to cover tattoo removal costs for anyone facing "delayed regret."
  • While Anduril CEO Palmer Luckey defended the move, the incident highlighted intense startup pressure to stand out; Zietz's Y Combinator Summer 2026 cohort company has provided no further comment.
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Hindustan Times broke the news in New Delhi, India on Thursday, July 30, 2026.
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