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X Marks the ... Stick Figure? Federal Circuit Says One DuPont Factor Can Outweigh All Others
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X Marks the ... Stick Figure? Federal Circuit Says One DuPont Factor Can Outweigh All Others
by Dennis Crouch Is it an X, or is it a stick figure? That question sits at the center of Fuente Marketing Ltd. v. Vaporous Technologies, LLC, No. 2024-1460 (Fed. Cir. Apr. 8, 2026), where the Federal Circuit affirmed the Trademark Trial and Appeal Board (TTAB) finding of no likelihood of confusion between Fuente's registered standard character "X" marks for cigars and Vaporous's applied-for design mark for oral vaporizers. The decision is a use…
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