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World’s Apart: The evolution of immersive events - Access All Areas
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World’s Apart: The evolution of immersive events - Access All Areas
From brand activations to family exhibitions, theatrical presentations to festivals, AAA explores the fast-evolving world of immersive events. Since the outset, Boomtown Fair has intertwined storytelling, escapism, theatricality and community engagement with live entertainment. The event, which recently saw plans to increase its capacity from 66,000 to 77,000 approved, has once again sold out well in advance. With 12 main stages, and more than 5…
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