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Women's Cup in the Globe: R$ 900 Million and 56 Live Games on TV
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Globo has started trading the commercial package for the Women's World Cup and intends to raise R$ 900 million. The broadcaster offers six sponsorship quotas, each valued at R$ 150 million, according to the website f5. If all quotas are sold, the value will represent the largest commercial package in the history of [...]
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