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Women in Advertising Are Closing Every Gap They Can. The Pay Gap Persists Anyway

Women in U.S. advertising earn 5% less than men, rising to 8% for mothers, due to limited pay transparency and managerial gatekeeping, a study of 926 professionals found.

Summary by Adweek
A new study finds women in advertising earn up to 8% less than men even after controlling for every known variable, pointing to managerial gatekeeping, workplace social dynamics and a culture of opacity as the forces keeping the gap alive.

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Adweek broke the news in on Monday, March 9, 2026.
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