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William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

William Shifrin released The Coaching Advantage: Lessons for Success in Tech Sales and Leadership, a book providing a practical framework for success in technology sales and leadership.
The book helps sales professionals become trusted advisors who guide buyers through complex enterprise technology purchases.
Shifrin shares strategies on client meeting preparation, understanding challenges, effective questioning, decision-maker communication, and building long-term trust.
The book offers checklists, real-world scenarios, and systems for sales representatives and leaders to apply immediately.

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William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

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William Shifrin Releases A New Book to Help Sales Professionals Build Stronger Client Relationships

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mykxlg.com broke the news 4 days ago on Saturday, August 15, 2026.

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William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

116 Articles

116 Articles

William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

William Shifrin Releases A New Book to Help Sales Professionals Build Stronger Client Relationships

Coverage Details

Bias Distribution

Factuality

Ownership

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William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

116 Articles

116 Articles

William Shifrin Launches A New Book to Help Sales Professionals Become Trusted Advisors

William Shifrin Releases A New Book to Help Sales Professionals Build Stronger Client Relationships

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Republican Byron Donalds and Democrat David Jolly set to square off for Florida’s governorship

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