Wilks Development Welcomes TYLER'S as First Retail Tenant at Firefly Park

First retail tenant revealed for Firefly Park in Frisco

Firefly Park, a 217-acre mixed use development in northern Frisco, is taking shape and its first retail tenant has been named. While initial infrastructure work is ongoing, residents driving past the site can already see amenities starting to rise. The project near the Dallas North Tollway is expected to represent a total investment of around $2.5 billion to $4 billion.

Wilks Development Welcomes TYLER'S as First Retail Tenant at Firefly Park

Texas-based sportswear retailer to anchor Aurora, Firefly Park's 18-story residential tower, opening Fall 2027 FRISCO, Texas, Feb. 12, 2026 /PRNewswire/ -- Wilks Development announced today that Texas-based

Wilks Development Welcomes TYLER'S as First Retail Tenant at Firefly Park - PressReach

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First Tenant Revealed For Multi-Billion Dollar Firefly Park Development

TYLER’S, a popular destination for athletic and lifestyle apparel, officially signed the lease