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Why Norfolk’s NEON District Works—and What Richmond Can Learn
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Why Norfolk’s NEON District Works—and What Richmond Can Learn
In 2013, a two-day event transformed a neglected stretch of Norfolk, Virginia, into a pop-up arts district. It wasn’t a city plan—it was a vision. Volunteers opened temporary galleries in boarded-up storefronts. Food trucks rolled in. Sidewalks were painted with makeshift crosswalks. Musicians played under murals that hadn’t been there the day before. It was messy, beautiful, and alive. That weekend, organized by Team Better Block, local firm Wo…
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