Commentary: Will Demise of Jetstar Asia Have Impact on Singapore Aviation?

Commentary: Will demise of Jetstar Asia have impact on Singapore aviation?

While Jetstar Asia’s exit is disappointing for Changi Airport Group, its small post-pandemic market share means the void it leaves should be easy to fill, says aviation analyst Brendan Sobie.

Why Jetstar Asia failed despite marketing efforts

Jetstar Asia, the Singapore-based low-cost airline under Qantas Group, will cease operations by July 2025.This closure comes amid rising supplier and airport costs, intensified competition in Asia’s budget aviation sector, and sustained financial losses. The carrier is expected to post a loss of AU$35 million in EBIT this year.The announcement sparked questions not just about business viability, but also marketing strategy. In a market where pri…