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Why Great Products Sometimes Want Fewer Users

Summary by Jeff Gothelf
When setting key results for our objectives in almost all cases we want them to be outcomes – measurable changes in human behavior that drive business results. If our customers are getting value from our products and services we want that reflected in how they’re using them. More often than not these metrics take a familiar form. They reflect people doing more things in our products or they might reflect an increase in the number of people doing…
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Jeff Gothelf broke the news in on Monday, June 30, 2025.
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