US EditionPublished • loading... • Updated
Why dairy foods keep showing up in the carts of protein-focused shoppers
A survey of 5,000 Americans finds 78% buy dairy each grocery trip as protein leads 2026 health goals like energy, strength, and weight management, says Talker Research.
- On Nov. 17, 2025, a Talker Research survey of 5,000 Americans commissioned by Undeniably Dairy found dairy foods are among the top during every grocery trip, with cheese at 55%, yogurt at 51%, and milk at 43%.
- This year, a majority of respondents said Americans' top health goal for 2026 is weight management at 52%, with balanced diet and energy also ranked highly.
- Cheese ranks highest among dairy on a weekly basis with 58%, while meat , vegetables , fruits and eggs also lead trip purchases.
- Typical families now spend $111 per week on groceries—nearly $450 per month—and when protein intake falls short, people report low energy and turn to eggs, chicken, and cheese.
- Taste drives shopping decisions for 98% of respondents, and budgets influence 95%, while shoppers plan to prioritize whole foods and traditional staples in 2026.
Insights by Ground AI
26 Articles
26 Articles
Why dairy foods keep showing up in the carts of protein-focused shoppers
As Americans kick off the New Year with renewed focus on health, one nutrient is dominating wellness goals nationwide — protein. That’s according to a recent survey of 5,000 Americans, which looked at respondents’ evolving shopping habits and health goals…
Coverage Details
Total News Sources26
Leaning Left4Leaning Right3Center4Last UpdatedBias Distribution37% Left, 36% Center
Bias Distribution
- 37% of the sources lean Left, 36% of the sources are Center
37% Left
L 37%
C 36%
R 27%
Factuality
To view factuality data please Upgrade to Premium
