Why Cookie-Cutter Apps Fail, and Custom Ones Win - Kahawatungu
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Why Cookie-Cutter Apps Fail, and Custom Ones Win - Kahawatungu
In the rapid digital economy, enterprises must choose whether to run their mobile app through a generic template or create something customized from the base. At the outset, app templates seem attractive: they are low-priced, quick to implement, and require minimal technical input. But like most shortcuts, they come with hidden costs. This article explores the reasons for the failure of generic apps and how a custom mobile app development servic…
·Nairobi, Kenya
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