McVitie’s Club Enters the Confectionery Market with Milk Chocolate Bar

McVitie’s unveils Club Layers Orange

Pladis has taken the McVitie’s Club brand into confectionery for the first time with the launch of new McVitie’s Club Layers Orange. The thick milk chocolate bar has an orange-flavoured cream filling and multiple layers of crisp wafer. With an RSP of 89p, the 39g countline is available as a Spar exclusive for three weeks from 30 June ahead of a wider roll out. Pladis hopes to recruit a more youthful demographic to the McVitie’s Club brand with t…

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McVitie’s Club enters the confectionery market with milk chocolate bar

The renowned McVitie’s Club brand is making its debut in the confectionery aisle with the launch of McVitie’s Club Layers Orange, the latest offering from pladis. McVitie’s Club Layers Orange – a generously coated thick milk chocolate bar with an orange flavoured cream filling and multiple layers of crisp wafer – is available as a

McVitie's Club Layers into the confectionery sector | Scottish Grocer & Convenience Retailer

New orange chocolate bar rolls out for McVitie’s Club Global snacking firm pladis has taken the famous McVitie’s Club biscuits brand into confectionery for the first time with McVitie’s Club Layers Orange. GLOBAL snacking firm pladis has taken the famous McVitie’s Club biscuits brand into the confectionery market for the first time with the new McVitie’s Club Layers Orange. Featuring a generously coated thick milk chocolate bar with an orange fl…