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What Is the Key to the Success of Ogano Town, Saitama Prefecture's "Town Revitalization with Motorcycles"? Creating a Mobility Culture that Truly Embraces the Social Potential of Motorcycles

Summary by toyokeizai.net
In recent years, the gradual increase in "returning riders" and "female riders" has drawn attention to the new possibilities of motorcycles (hereafter referred to as "motorcycles"). Meanwhile, domestic motorcycle sales have declined significantly since peaking at 3.26 million units in 1982.
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toyokeizai.nettoyokeizai.net

What Is the Key to the Success of Ogano Town, Saitama Prefecture's "Town Revitalization with Motorcycles"? Creating a Mobility Culture that Truly Embraces the Social Potential of Motorcycles

In recent years, the gradual increase in "returning riders" and "female riders" has drawn attention to the new possibilities of motorcycles (hereafter referred to as "motorcycles"). Meanwhile, domestic motorcycle sales have declined significantly since peaking at 3.26 million units in 1982.

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toyokeizai.net broke the news in on Thursday, October 23, 2025.
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