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What if It Was the Best Value for Money in the Whole Champagne?
Summary by Terre De Vins
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What characterizes the Rapeneau family? Its agility. In the 1970s, when it was only a trader, it immediately perceived that access to property became a key element of security of supply. It now owns 202 hectares! Then, after seeing in the 2000s the structural decline of the French market which it had so far made its exclusive outlet, in just fifteen years, it has increased to 80% of exports. In 40 of the 100 countries where it is now present, it…
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