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How companies like Delta and Cisco are sticking up for their DEI policies

  • A boycott against Target stores is effective as foot traffic has decreased for eight consecutive weeks since the company ended its Diversity, Equity, and Inclusion programs, according to Fortune Magazine.
  • The Latino Freeze movement, led by Michael Galvez, has seen over 150,000 participants calling for a boycott of Target and other stores that dropped DEI programs.
  • Economists estimate Latino consumers hold $3.5 trillion in buying power, highlighting their influence in retail as stated by political analysts.
  • Target's decline in foot traffic, averaging 6.2%, contrasts with Costco's 5.2% increase, drawing criticism from civil rights organizations and community leaders.
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Real Clear Politics broke the news in Chicago, United States on Thursday, April 3, 2025.
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