What Entrepreneurs Can Learn From Susie Hewson’s 40-Year Fight for Sustainability

What Entrepreneurs Can Learn From Susie Hewson’s 40-Year Fight for Sustainability

Most entrepreneurs aim to disrupt an industry. Susie Hewson set out to detoxify one. In a world where “green” is too often a marketing strategy, Hewson, founder of Natracare and one of the original eco-preneurs, has built a business that didn’t just launch ahead of the sustainability curve; it helped define it. In her conversation with Ginni Saraswati on The Ginni Show, Hewson delivers a powerful reminder to any entrepreneur: You don’t need flas…