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Paramount+ and UFC Kick Off New Streaming Partnership in Las Vegas

UFC 324's debut on Paramount+ exceeded expectations despite commercial timing issues and a referee injury, marking a strong start to the $7.7 billion CBS/Paramount deal, Dana White said.

  • In the UFC 324 post-fight presser, Dana White addressed ads on the Paramount+ UFC feed, saying the debut weekend succeeded beyond belief with partners at CBS ecstatic and final numbers due Tuesday or Wednesday.
  • White said the underlying cause includes production hiccups like a botched Bruce Buffer introduction, an unnamed referee's torn ACL, fighter payment confusion, betting issues, and politically incorrect comments.
  • Headlining UFC 324, Justin Gaethje and Paddy Pimblett delivered a spectacular main event at T-Mobile Arena, with Gaethje winning by unanimous decision after nearly 25 minutes to claim the interim lightweight title.
  • White signaled immediate priorities including the Zuffa Boxing debut on Friday streaming on Paramount+ and a June 14 event on the White House lawn where Gaethje may feature, alongside Apex upgrades pushing capacity toward 1,000.
  • As a broader shift, the streaming move marked the post-pay-per-view era, and White said `We have a real good feeling it's going to be a great relationship the next seven years`, pledging better fight archive access.
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Sportskeeda broke the news in on Sunday, January 25, 2026.
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