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West Midlands music tourism is worth £550m – we must grow that figure to on par with other UK cities

Summary by grapevinebirmingham.com
Music tourism in Birmingham and the West Midlands is worth £550m, and we must do more to grow that figure, a regional music and NTE professional has said. Following the release of UK Music’s Hometown Glory report, Lyle Bignon, a music consultant, and NTE Ambassador for Birmingham working on behalf of the Night Time Industries Association, has praised the city’s work to make the most of this weekend’s final Black Sabbath and Jeff Lynne shows. Big…
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grapevinebirmingham.com broke the news in on Wednesday, July 2, 2025.
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