Northerner Goes for the Bullseye as Official Darts Player Sponsor - Business in the News

Northerner goes for the bullseye as official darts player sponsor - Business in the News

Northerner, the leading UK platform for premium nicotine pouches, has today announced a new sponsorship of four professional darts players. This marks Northerner’s first co-branded campaign within the sporting industry.    The athletes included in the new deal are: Danny Noppert, Matt Campbell, Berry van Peer, and Rusty Jake Rodriguez. The sportsmen are set to compete across several tournaments around the world, including major competitions acro…

PDC Join Forces with Werner and Launch their Rankings Ladder

When it comes to getting noticed, Werner – purveyors of ladders, platforms, and all things vertical – have just climbed back onto one of the sport world’s most apt stages: darts.  In a move that blends high-flying ambition with steady footing, Werner has inked a partnership with the Professional Darts Corporation (PDC), becoming the official sponsor of the newly titled Werner Rankings Ladder. Yes, it’s literally a ladder. Metaphorically, it’s a …

Werner unveiled as PDC’s ‘Official Ladder Partner’

Werner unveiled as PDC’s ‘Official Ladder Partner’ Josh Phillips Wed, 02/07/2025 - 11:59 Werner have marked their return to darts after being unveiled as the new PDC’s Official Ladder Partner in an innovative deal which also sees the introduction of the Werner Rankings Ladder.  Werner join an ever-growing list of brands to partner with the PDC, which will see them promoted across all PDC channels and visible at multiple PDC events throughout th…