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“We Are Producing to the World’s Largest Brands”: Notco Launches Products with Pepsico and Anticipates New Collaborations This Year

Summary by La Tercera
The Not Company (NotCo) is no longer just the Chilean company that broke the mayonnaise market with its vegan NotMayo. A decade after its foundation, the startup led by Matías Muchnick is in a new stage: today it collaborates with some of the world's largest companies to reformulate its products using Artificial Intelligence (IA). “We always wanted to be a company of intellectual property generation, and product development with AI,” says the co…

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The Not Company (NotCo) is no longer just the Chilean company that broke the mayonnaise market with its vegan NotMayo. A decade after its foundation, the startup led by Matías Muchnick is in a new stage: today it collaborates with some of the world's largest companies to reformulate its products using Artificial Intelligence (IA). “We always wanted to be a company of intellectual property generation, and product development with AI,” says the co…

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La Tercera broke the news in Chile on Wednesday, July 2, 2025.
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