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Fancy a Little Treat? Waitrose Launches Major Change to Loyalty Scheme Across UK
My Waitrose members can earn up to three monthly rewards including free products and money-off vouchers after spending £50, £100, and £250 in stores or online.
- This year, Waitrose launched the Little Treats rewards nationwide for My Waitrose members after a two-month trial across 74 stores.
- Waitrose said the Little Treats launch strengthens loyalty, expands My Waitrose benefits to ten, and is its `biggest giveaway` since reintroducing free coffee earlier this year.
- Members can earn up to three rewards monthly, with vouchers unlocking automatically in their Waitrose app or online account after spending £50, £100 and £250.
- Examples from the trial included a Waitrose Foundation Pastel Roses, a No.1 pizza, and vouchers worth up to £50, which proved popular with members.
- With a monthly reset at the start of each month, members can track and select Little Treat vouchers in the Waitrose app and online account and use them in store or online within two weeks.
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22 Articles
22 Articles
Waitrose expands loyalty scheme with nationwide 'Little Treats' launch
Waitrose has extended its My Waitrose loyalty scheme with the nationwide rollout of ‘Little Treats’. The initiative is a new member benefit that rewards shoppers who sign up for My Waitrose online with free items or money off their shop each month. The rollout comes after a two-month trial across 74 shops, which Waitrose said was met with “an overwhelmingly positive response”. The scheme enables members to earn up to three “Little Treats” per mo…
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