A Decades-Old Brand Thrown on the Scrap Heap

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"The Sýn brand is good, and indicates what they offer, especially on television, and that it is some kind of vision of things," says Anton Jónas Illugason, graphic designer and chairman of FÍT, when asked about the name changes of Stöðvar 2. Sýn has now abandoned the ancient name of the television station and it can be said that this is a certain watershed in...

RÚV

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Vodafone and all of Stöðvar 2's television stations are merging today under the Sýn brand. In an announcement from Sýn, which was previously known as Vodafone, it is stated that the purpose of combining the company's brands under one name is to create a more consistent brand and simplify the look. Sýn continues to provide telecommunications services in collaboration with Vodafone internationally and Stöðvar 2 is now called SÝN. Stöð2+ will becom…

Vísir

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Today, the brands Vodafone, Stöð 2, Stöð2+ and Stöð 2 Sport are merging under the Sýn brand.