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US tariffs on European goods threaten to shake up the world’s largest 2-way trade relationship

  • In early April, President Donald Trump introduced a 20% tariff on products originating from the European Union, but shortly afterward reduced the rate to 10% and postponed its enforcement until July 9 amid ongoing trade negotiations.
  • This move stemmed from long-term U.S. grievances regarding the European Union's substantial trade surplus of 198 billion euros and efforts to boost American manufacturing by limiting foreign imports.
  • The tariffs increased prices on many goods, causing consumers and retailers to adjust buying habits, with 37% reporting tariffs influence their online shopping and significant declines in categories like office supplies and electronics.
  • According to a 2024 Eurostat report, EU-U.S. trade reached 1.7 trillion euros , and tariffs could cost the EU 0.3% of GDP and the U.S. 0.7%, with LVMH's CEO warning production might move to the U.S. to avoid tariffs.
  • The tariffs and possible retaliation risk disrupting the largest transatlantic trade relationship, pressuring negotiations and potentially raising costs mostly for U.S. consumers, while businesses seek longer-term adjustments.
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Il Sole 24 Ore broke the news in Milan, Italy on Friday, July 4, 2025.
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