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UNE expands dentsu partnership; adds TAG and DCPR to integrated media and digital remit
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UNE expands dentsu partnership; adds TAG and DCPR to integrated media and digital remit
The University of New England has expanded its partnership with dentsu, appointing the group to a broader integrated scope that brings together media, creative, public relations and digital under a single strategic model. The new multi-year agreement builds on the 15+ year relationship with Carat (now dentsu) and sees TAG leading creative, social and production; Dentsu Creative Public Relations (DCPR) leading public relations; and Dentsu Digit…
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