Dynamic Pricing Cuts UK Uber Driver Earnings, New Research Finds
6 Articles
6 Articles


The controversial algorithm pays off only for the company behind the driving service app, the drivers have to accept massive losses – a new study substantiates this suspicion
Dynamic Pricing Cuts UK Uber Driver Earnings, New Research Finds
timesng.com: Oxford, England – A recent study reveals that UK Uber drivers are earning significantly less since the company introduced a dynamic pricing algorithm in 2023. The report, launched on Thursday by academics at the University of Oxford along with the non-profit organization Worker Info Exchange (WIE), analyzed data from 258 Uber drivers responsible for 1.5 […] This post Dynamic Pricing Cuts UK Uber Driver Earnings, New Research Finds a…
GMB Union backs call for action on Uber’s dynamic pricing model following report release
The GMB Union has welcomed new findings from a University of Oxford and Worker Info Exchange study that suggests Uber’s dynamic pricing system has reduced driver earnings while increasing the company’s profits.Eamon O’Hearn, GMB National Officer, said the report echoed what many of the union’s members have been reporting for some time. “GMB members have reported declining earnings since the introduction of dynamic pricing,” he said. “This report…
UK Uber Drivers Face Reduced Earnings Due to Secret Algorithm Changes
A significant number of Uber drivers have reported earning “considerably less” per hour since the introduction of the “dynamic pricing” algorithm by the ride-hailing app in 2023. This conclusion emerged from a study released on Thursday by researchers at Oxford University, who examined data from 258 Uber drivers across the UK, accounting for 1.5 million [...] The post UK Uber Drivers Face Reduced Earnings Due to Secret Algorithm Changes appeared…
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