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New Ali G Movie Backlash Calls for Cinemas to "Refuse" to Show It

NewsCord rallied 37,000 emails to cinemas, while some critics called the new mockumentary a racist caricature and said theaters should refuse to screen it.

  • Earlier this week, UK-based watchdog NewsCord launched a campaign urging global cinema chains to boycott Sacha Baron Cohen's upcoming film 'Ali G: Who Iz I?', rallying members to send over 37,000 emails demanding theaters refuse to screen it.
  • Critics have labeled Ali G an 'outdated' and 'racist' caricature, arguing it serves as 'an alibi for racism'; the backlash reignites historical debates nearly 30 years after the character's debut.
  • Phil Clapp, head of the UK Cinema Association, explained that cinemas are not 'arbiters of public taste'; reports that Picturehouse Cinemas joined the boycott were retracted as false.
  • Defending its decision to screen the film, Danish cinema chain NFBIO stated that presenting diverse programming is a 'fundamental principle,' trusting audiences to make informed choices rather than exercising censorship.
  • Amazon-MGM Studios is scheduled to release the film on October 23; Baron Cohen defended his work, writing that the character uses 'exaggerated tropes to expose the real-life xenophobia and racism that permeates the culture.
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Algemeen DagbladAlgemeen Dagblad
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A British activist group is calling on cinemas not to screen Sacha Baron Cohen's new Ali G film. According to The Hollywood Reporter, approximately 37,000 emails have been sent to cinemas worldwide in protest against Ali G: Who iz I?, which is released in October.

·Rotterdam, Netherlands (Kingdom of the)
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Netflix Junkie broke the news on Friday, August 28, 2026.
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