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Two thirds of parents think junk food advertising should be banned near schools
British Berry Growers says 87% of parents report children ask for HFSS foods after ads, as it pushes tighter limits near schools.
- British Berry Growers are calling for an extension to government junk food advertising restrictions, aiming to remove high-fat, salt, or sugar promotions from areas surrounding schools.
- Earlier this year, the Government outlawed HFSS advertising online and on television before 9:00pm, yet it remains legal to promote these products on high streets and near schools.
- Surveys commissioned by British Berry Growers found 91% of 2,000 parents polled believe their children face constant junk food advertising throughout the school run, with 400m reports showing exposure near school gates.
- TV presenter Kate Quilton, backing the movement, noted parents are "competing with powerful marketing messages," while British Berry Growers chair Nick Marston said healthy foods remain "almost invisible" in outdoor advertising.
- Parody advertisements featuring fresh British berries were unveiled to challenge fast-food giants, with While Dev Sharma of Bite Back arguing that television restrictions should now apply to high streets near schools.
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Total News Sources19
Leaning Left0Leaning Right0Center15Last UpdatedBias Distribution100% Center
Bias Distribution
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C 100%
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