Two finishes, one kitchen: what the US cabinet market now expects from Southeast Asian manufacturers

Two finishes, one kitchen: what the US cabinet market now expects from Southeast Asian manufacturers

The industry’s challenge is no longer simply expanding production capacity, but to move further up the value chain and building competitive advantages. According to AkzoNobel, the Dutch multinational specialising in paints and coatings, the US kitchen cabinet market is shifting: Pigmented coloured cabinets still account for around half the market, but clear-coated natural wood grain has grown quickly, and for the first time in nearly a decade it…