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Survey: TV Remains Dominant Driver of Americans’ Daily News Conversations

Summary by TV Tech Industry News

TVB study’s 4,000 respondents identified local broadcasters as their primary news source Source: Survey: TV Remains Dominant Driver of Americans’ Daily News Conversations

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Radio & Television Business Report

TVB: TV Remains Dominant Driver in Consumer Conversations | Radio & Television Business Report

The Television Bureau of Advertising (TVB) has released a comprehensive new study that sheds light on how Americans consume media and the powerful role TV continues to play in shaping everyday conversations. Please Login to view this premium content. (Not a member? Join Today!)

3 days ago

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