US Edition
TSG Consumer to Acquire PHLUR
Summary by Enid News & Eagle
3 Articles
3 Articles
TSG Acquires Viral Fragrance Brand Phlur
On Tuesday, TSG Consumer Partners confirmed its acquisition of Phlur, the moody, mass-market fragrance label co-owned by influencer Chriselle Lim and The Center’s Ben Bennett. Financial details of the deal remain under wraps, but CEO Elizabeth Ashmun said the brand expects to top $150 million in retail sales in 2025. Phlur became a cult favorite with its 2022 relaunch, spearheaded by Bennett and… Source
Coverage Details
Total News Sources3
Leaning Left1Leaning Right0Center1Last UpdatedBias Distribution50% Left, 50% Center
Bias Distribution
- 50% of the sources lean Left, 50% of the sources are Center
50% Center
L 50%
C 50%
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