'We are not the gods': Fire-torn Jasper prepares for diminished summer tourism season

Jasper preps for slower summer tourism, as it continues recovery from 2024 wildfire

Jasper, Alta., is preparing for summer tourism, as the town continues to recover from a monster wildfire that ripped through last July.

’We are not the gods’: Fire-torn Jasper prepares for diminished summer tourism season

JASPER, ALTA. — Every summer for 61 years, tourists have piled onto Jasper's SkyTram to see the boomerang-shaped town nestled inside the sprawling Rocky Mountains. It'll happen again this summer, but the view will be different.

Wildfire-ravaged Jasper prepares for diminished summer tourism 1 year later

Between campsite closures and several hotels that were destroyed in the fire, less space for tourists will likely result in a 20 per cent decline in business revenue.

’WE ARE NOT THE GODS’: Fire-torn Jasper prepares for diminished summer tourism season

JASPER, ALTA. -- Every summer for 61 years, tourists have piled onto Jasper's SkyTram to see the boomerang-shaped town nestled inside the sprawling Rocky Mountains. It'll happen again this summer, but the view will be different.

"There are certainly positive signs, but we will not return to 100%, that's clear," his mayor admits.

‘We are not the gods’: Fire-torn Jasper prepares for diminished summer tourism season

JASPER, ALTA. - Every summer for 61 years, tourists have piled onto Jasper’s SkyTram to see the boomerang-shaped town nestled inside the sprawling Rocky Mountains. It'll happen again this summer, but the view will be different.