Strava Reveals UK Cycling Boom Among Gen Z and Millennials

Strava data reveals cycling boom among Gen Z and Millennials

With one of the biggest cycling races on the horizon, Strava – with over 150 million athletes in more than 185 countries – has released new data highlighting the rise of cycling in the UK. While elite riders prepare for a summer of cycling, Strava’s insights highlight a new wave of enthusiasm for cycling at the amateur level, too. Among the findings, younger generations are embracing the sport in record numbers, women are riding more than ever b…

Strava reveals UK cycling boom among Gen Z and Millennials

With the Tour de France, the world’s biggest cycling event on the horizon, Strava – the app for active people with over 150 million athletes – has released new data highlighting a rise in cycling participation in the UK. Strava highlights a new wave of enthusiasm for cycling at the amateur level. Among its findings… ‘younger generations are seen to be embracing the sport in record numbers, women are riding more than ever before, and local cyclin…

TOP CUVÉE’S TOUR DE CUVÉE LONDON’S COMMUNITY BIKE RIDE TO BRIGHTON IS BACK!

This summer sees the return of Top Cuvée’s Tour De Cuvée, a high-vibe community bike ride from London to Brighton. With over 200 orange-toted riders taking part last year, the Tour De Cuvée is an unmissable and inclusive event – designed to bring people together for an epic day out. The 2025 edition tour promises to be bigger, brighter, and even more Cuvée – with 100 extra tickets, more merch and a huge after party at UnBarred Brewery Brighton. …