Top 10 'Sunshine Saturday' holiday destinations - as low as £105

Top 10 'Sunshine Saturday' holiday destinations - as low as £105

Thousands of prospective travellers make plans to escape the cold and dreary UK winter on so-called "Sunshine Saturday" each year.

Travel tips: Money-saving holiday hacks for 'cheaper fares and more flexibility' on Sunshine Saturday bookings

Today marks Sunshine Saturday - a popular day for holidaymakers. January 3 has long been the biggest day of the year for holiday bookings, and this year looks no different.Search data reveals that Britons have been hunting for bargains in droves, with "travel deals" searches hitting 19,000 over the past month - a whopping 64 per cent jump compared to the previous month.With so many people ready to book their getaways, travel experts are stepping…

Travel firms forecast 5% increase in holidays in 2026

Photo by pixellaphoto Neil Lancefield Package holiday bookings are expected to increase by 5% this year, the Civil Aviation Authority (CAA) has said. The regulator, which administers the Atol travel financial protection scheme, forecast that 200,000 more holidaymakers will book trips in January compared with the 4.3 million who did so during the same month in 2025. The first Saturday in January is often referred to as Sunshine Saturday by the tr…

UK CAA warns to be vigilant with holiday bookings on Sunshine Saturday

The UK Civil Aviation Authority (UK CAA) has released an announcement that today, 3rd January 2026, is expected to be the busiest day of the year for holiday bookings. The day, known as “Sunshine Saturday”, is considered to be the annual peak for holiday bookings, and passenger demand is expected to be 5% higher between October 2025 and September 2026 than the same period in 2024. The UK CAA has warned that passengers remain wary of scams and ch…