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To Save One of Its Historic Brands, Stellantis Intends to "Experience"

Summary by autoplus.fr
In spite of its rich heritage, Chrysler is now the most discreet manufacturer among the 14 brands gathered under the banner of the Stellantis group. Reduced to a single model, namely the Pacifica monospace (also available in Voyager version) the American manufacturer is now looking to write a new chapter in its history. A new strategy to seduce new customers While Lancia, another brand in difficulty of the group, prepares the arrival of a second…
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In spite of its rich heritage, Chrysler is now the most discreet manufacturer among the 14 brands gathered under the banner of the Stellantis group. Reduced to a single model, namely the Pacifica monospace (also available in Voyager version) the American manufacturer is now looking to write a new chapter in its history. A new strategy to seduce new customers While Lancia, another brand in difficulty of the group, prepares the arrival of a second…

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autoplus.fr broke the news in on Tuesday, June 10, 2025.
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