Tip Fatigue Is Real: It's Killing Trust

Tip Fatigue Is Real: It's Killing Trust

Let me be blunt. We’ve reached peak absurdity in American tipping culture, and retailers—particularly in foodservice—need to wake up before they alienate an entire generation of customers. A couple of weeks ago, I spent a few days at the Hilton Garden Inn in Ithaca, New York, and what I saw upset me enough to write this column. On the desk in my room was a placard asking me to tip for housekeeping, something we have all seen in hotels for decade…