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This Electric Suv Takes Advantage of a Strong Discount to Boost Its Sales
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In the face of a timid commercial start, BYD applies a substantial reduction on its Atto 2. This small urban electric SUV sees its price drop by €7,000, a manoeuvre designed to counter its technical limits, to gain ground against European models and to limit its price increase. Trying to break prices Launched in the spring on the French market, the BYD Atto 2 had been posted to €28,990 in its Active version, before the catalog price climbed to €…
Handicapped by its reduced maximum range due to its small batteries, BYD's urban electric SUV makes great efforts to find customers. This month, it removes €7,000 at its basic price.
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