A Controversial ad for a Driver Is the Latest Clash Between Golf’s Old Guard and New World
4 Articles
4 Articles
A controversial ad for a driver is the latest clash between golf’s old guard and new world
By Kyle Feldscher, CNN Atlanta (CNN) — The normally buttoned-up world of golf is dealing with its latest collision between traditional sensibilities and new age internet culture – and this time it’s putting into question how and whether those two worlds merge. The golf-focused media company Good Good and equipment maker Callaway are both under fire this week after the release of an advertisement for a new co-branded driver featuring personalitie…
They Apologized for a Golf Ad, Not for Payton McNabb
A golf company posted a thirty-second ad this month showing a man shoving a woman to the ground over a driver, and within days, two corporate apologies and a boycott campaign were already dominating the sports news cycle. Meanwhile, a North Carolina woman still lives with a brain injury and a paralyzed side of her body from a volleyball spike thrown by a male athlete competing as a woman, and the same cultural institutions that moved at internet…
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