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These 10 job markets are setting the stage for strong housing demand in 2026
Zonda’s 2026 Markets to Watch list highlights 10 U.S. job markets with strong employment and investment driving housing demand, including AI and manufacturing sectors.
- For 2026, Zonda, NewHomeSource's parent, produced a Markets to Watch Index identifying top U.S. employment markets driving housing demand.
- Employment strength drives buyer confidence, income growth and housing demand, with Zonda identifying AI employment, manufacturing investment and health care employers as key drivers for 2026.
- Columbus, Ohio stands out as the lone non-Carolina top-five market, benefiting from high-income employment linked to Intel's Ohio One investment.
- Rising construction is pushing home prices upward and may harm affordability, while high-income employment growth supports local housing markets despite sensitivity to AI-related layoffs.
- The Utah market is developing a high-tech hub led by Apple and Texas Instruments, but several markets show sensitivity to technology-sector cycles and AI layoffs, while Louisville records slower labor growth.
Insights by Ground AI
22 Articles
22 Articles
Coverage Details
Total News Sources22
Leaning Left1Leaning Right0Center21Last UpdatedBias Distribution95% Center
Bias Distribution
- 95% of the sources are Center
95% Center
C 95%
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