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Therapist Coaching Company Adapts Landmark Domestic-Violence Framework to Name a Coordinated Pattern in How Insurers and Venture-Backed Platforms Treat Therapists

  • Zynnyme, a coaching company for private practice therapists, adapted the Duluth Power and Control Wheel to illustrate how health insurers and therapy platforms collectively influence therapists' work and income.
  • The original Duluth Power and Control Wheel was developed in 1982 by Ellen Pence, Coral McDonnell, and Michael Paymar based on testimonies from battered women.
  • Zynnyme's adaptation is the first to apply this domestic-violence framework to the relationship between therapists and the insurers and platforms they depend on financially.
  • Zynnyme states that insurance companies are not abusive partners, but their restrictive practices contribute to a system that can harm therapists, as explained by co-founders Kelly Higdon and Miranda Palmer.
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The Norfolk Daily NewsThe Norfolk Daily News
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Therapist Coaching Company Adapts Landmark Domestic-Violence Framework to Name a Coordinated Pattern in How Insurers and Venture-Backed Platforms Treat Therapists

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KULR-TV broke the news in Billings, United States on Tuesday, July 28, 2026.
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