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The SKU view for the apple category

Summary by Good Fruit Grower

—story by Kate Prengaman —photos by TJ Mullinax and Ross Courtney After a boom in bicolor apple varieties, retailers are paring down the apple section — and creating uncertainty for the industry. (TJ Mullinax/Good Fruit Grower photo illustration)The apple bubble — the era of excitement surrounding new, improved varieties that the industry hoped would drive higher pricing — has officially burst. “The days of carrying a cute new apple because it’s…

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Good Fruit Grower

The SKU view for the apple category

—story by Kate Prengaman —photos by TJ Mullinax and Ross Courtney After a boom in bicolor apple varieties, retailers are paring down the apple section — and creating uncertainty for the industry. (TJ Mullinax/Good Fruit Grower photo illustration)The apple bubble — the era of excitement surrounding new, improved varieties that the industry hoped would drive higher pricing — has officially burst. “The days of carrying a cute new apple because it’s…

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Good Fruit Grower broke the news in 2 months ago on Thursday, January 2, 2025.

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