Same Ride, Different Price: How Uber and Lyft Use AI to Set What You Pay

Uber, Lyft riders often see different fares for the same trip: Report

In one example, a woman in Florida was quoted about $95 for an Uber ride, while another rider checking the same trip at the same time saw a price of around $65.

Same ride, different price: CR probes Uber and Lyft fare changes

Same ride, different price? Consumer Reports says Uber and Lyft may show different fares, raising new questions about pricing transparency.

Same ride, different price: How Uber and Lyft use AI to set what you pay

A new Consumer Reports investigation found that someone standing right next to you, requesting the same Uber or Lyft ride at the same time, could be shown a very different price — and most riders would never know.

Same ride, different price: Consumer Reports investigation discovers how Uber, Lyft use AI to set what you pay

A new Consumer Reports investigation found that someone standing right next to you, requesting the same ride at the same time, could be shown a very different price—and most riders would never know.

Uber and Lyft are charging different customers wildly different prices for the same ride

A Consumer Reports investigation found a median 50% gap between the lowest and highest fares quoted for identical trips, and flagged nearly 11% of advertised discounts as fake

Traffic, distance and algorithms? More factors might go into rideshare fares than you think

A Consumer Reports study published Tuesday claimed that Uber and Lyft sell nearly identical rides for a wide range of rates.