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This Baton Rouge retail company appointed a new CEO

Summary by Business Report
Southern retail and lifestyle brand The Royal Standard has named Emily Dykes as its new CEO. She succeeds founders Mark and Krista Peirce, who have led the Baton Rouge-based company for the past 26 years. Dykes began her career with The Royal Standard in 1999 as a sales associate when the company operated from a single location at the Perkins Road overpass. After earning an accounting degree in 2001, she took on oversight of the company’s accoun…
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Business ReportBusiness Report

This Baton Rouge retail company appointed a new CEO

Southern retail and lifestyle brand The Royal Standard has named Emily Dykes as its new CEO. She succeeds founders Mark and Krista Peirce, who have led the Baton Rouge-based company for the past 26 years. Dykes began her career with The Royal Standard in 1999 as a sales associate when the company operated from a single location at the Perkins Road overpass. After earning an accounting degree in 2001, she took on oversight of the company’s accoun…

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The Robin ReportThe Robin Report

The Retail CEO’s Dilemma - The Robin Report

A retail CEO must balance customers, shareholders, and vendors while managing risks, ensuring long-term success, and avoiding costly missteps.

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The Robin Report broke the news in on Monday, March 24, 2025.
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