Product Placement or Part of the Plot? The Role of Video Games in Film

Product Placement or Part of the Plot? The Role of Video Games in Film

While video games began as a source of entertainment, they have since embedded themselves into the fabric of pop culture, mostly through movies and television. The appearance of video games in films ranges from subtle mentions to the central focus of the plot. In all cases, when video games appear on the big screen, you ... The post Product Placement or Part of the Plot? The Role of Video Games in Film appeared first on The Movie Blog.

The Promise of Video Games

The claim that video games are superior to other media rests on a simple idea: that they allow us to momentarily become someone else. A late 1970s Atari ad famously tempted the prospective player to "be a flying ace, a race car champion, a tennis star, and a space pioneer all in one afternoon." Although the means for achieving that have obviously changed dramatically since then, the promise of games as a medium remains largely the same. Ultimate…