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The Obsession Behind the Creation of N-Cool, Which Sells 10 Million Units a Year: "I Wanted to Return to the Refreshing Hokkaido Every night"... Searching for the Right Fibers Even when Told They Didn't Exist.

Summary by toyokeizai.net
Our company's hugely successful product, "N-Cool," sells 10 million units a year. It's exciting to think that so many customers are enjoying it, saying, "This is so cool and refreshing!" People all over the world…
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Our company's hugely successful product, "N-Cool," sells 10 million units a year. It's exciting to think that so many customers are enjoying it, saying, "This is so cool and refreshing!" People all over the world…

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toyokeizai.net broke the news in on Tuesday, March 31, 2026.
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