Founded in the late 1940s as a small, traditional inn, the Hatoya Hotel in Shizuoka Prefecture expanded massively in the 60s and 70s, becoming a modern, hilltop destination that proved incredibly popular, boasting an impressive capacity of over 800 guests. TV commercials at the time also cemented the now nostalgic catchphrase, If you’re going to Ito, you must go to Hatoya. Nowadays, however, that once state-of-the-art design is looking more than…
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