I first began to notice this phenomenon some time ago: that the internet seems almost allergic to a genuine fashion moment when it comes to social media stars. Influencers have always existed in their own fashion bubble on Instagram and TikTok – one dominated by micro-trends and deeply rooted in fast fashion. As Miranda Priestly might pontificate: it’s the digestible trickle down from what’s happening on runways – fashion that’s effortless, cute…
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