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The Inside Story Of How Jessica Simpson Launched, Sold Then Re-Acquire
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The Inside Story Of How Jessica Simpson Launched, Sold Then Re-Acquire
Countless celebrities have slapped their names on fashion lines, fragrances, or lifestyle brands—only to see them fizzle out in a season or two. Pop princess Jessica Simpson was not immune to the siren call of these celebrity business ventures. While the world was laughing at this apparent "dumb blonde" for asking whether tuna was chicken or fish on reality TV, Jessica was quietly doing something most celebrities never manage: she was building a…
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